Introducing TikaMSL™: The AI-Powered Strategic KOL Engagement Platform for Medical Science Liaisons

TikaMSL™ equips teams with the tools they need to identify and map KOL influence, Capture engagements, and outcomes, manage insights, and report on impact; driving KOLs on a continuum to create measurable success of Medical Affairs efforts. TikaMSL enables MSL teams to Identify, monitor, and manage their top KOLs. Keep your MSLs informed with data on the latest publications, clinical trials, and conferences, allowing them to gain more insights and operate strategically. The platform employs advanced AI models trained in specific therapeutic areas to process and analyze medical insights and trends. These AI-driven analyses not only convert internally gathered insights into actionable items but also enable the measurement and optimization of your field medical team's engagement impact with Key Opinion Leaders (KOLs). Allow your medical affairs objectives and strategies to live on a collaborative platform with robust analytics capabilities to measure impact and showcase outcomes. 



WhyTikaMSL

At our core, we believe that the number of interactions isn't enough to measure impact. Our aim is to revolutionize how MSLs approach KOL engagement and showcase organizational impact. However, traditional tools fall short of capturing organizational strategy, providing timely KOL insights, and demonstrating the impact of medical objectives. That's why TikaMSL is specifically designed to equip MSL teams with timely, critical business intelligence to establish and sustain robust, strategic relationships with KOLs.

TikaMSL ensures high usability and utilization, allowing for true transparency within the organization. With out-of-the-box integrations and 3rd party data support, teams can expect to revamp their Medical Affairs technologies within a matter of weeks; guaranteeing full compliance and minimal interruptions to existing IT infrastructure.

Built for MSLs

TikaMSL has been designed specifically for MSLs. The application provides MSLs with an essential tool that will make them smarter in the field, empower them to be more strategic with their KOL interactions and enable them to share the vital information that they collect with the rest of their organization in a fully compliant manner.

User Friendly

Our user-centric design philosophy combined with a fully native mobile application helps increase user adoption and makes onboarding new MSLs a snap. The application is available in both online and offline mode right from your mobile device or tablet.

Cost Effective

TikaMobile offers pricing structures that accommodate organizations of all sizes and locations.

Flexbox Feature

MODULES


Flexbox Feature

Identification & Mapping

The TikaMSL platform's HCP Universe Identification & Mapping feature is designed to help Medical Science Liaisons (MSLs) identify key opinion leaders (KOLs) and keep up to date with existing ones.

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Flexbox Feature

KOL Engagement Planning

The platform allows MSLs to track their progress, ensuring they stay on track and meet their milestones leading to more effective engagement and stronger relationships with KOLs.

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Flexbox Feature

KOL Continuum

The KOL development continuum feature allows MSLs to track the progress of their KOL relationships in real time, providing them with a clear view of where each KOL stands in the development process.

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Flexbox Feature

ChatGPT Integration

TikaMSL™ is a groundbreaking platform that seamlessly integrates Artificial Intelligence (AI) to redefine how Medical Science Liaisons (MSLs) engage with Key Opinion Leaders (KOLs).

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Flexbox Feature

Advanced Reporting and Dashboards

Showcase the continuum of your KOLs, your timeline of impact, and the strategic imperatives being carried out by your field teams.

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Module Details

KOL Identification & Mapping

Discover new KOLs and keep up to date with existing ones. Available as a dedicated web app or HCP data update feed into TikaMSL CRM. This feature is available as a dedicated web app or HCP data update feed into the TikaMSL CRM. The feature includes various tools such as objective analysis of a wide range of data points, social network analysis, identification of rising stars and emerging KOLs, dynamic ranking, and in-depth reporting. It also includes an option to identify high-impact influence leaders through direct feedback and peer nominations and enables MSLs to map influencers and identify thought leaders

  • Helps Medical Science Liaisons (MSLs) identify key opinion leaders (KOLs) and stay up to date with existing ones
  • Includes various tools such as objective analysis of a wide range of data points, social network analysis, identification of rising stars and emerging KOLs, dynamic ranking, and in-depth reporting
  • MSLs can also identify high-impact influence leaders through direct feedback and peer nominations
  • The feature enables MSLs to map influencers and identify thought leaders

KOL Engagement Planning

Strategic Planning ► Determine the priorities for each KOL by easily setting actionable milestones based on the necessary activities. The platform's user-friendly interface makes it easy for MSLs to identify the most important activities that need to be completed for each KOL. Users can then set specific milestones for each activity, creating a clear roadmap for achieving their objectives and driving KOLs along a development continuum. 


  • The platform has a user-friendly interface.
  • It enables MSLs to identify important activities for each KOL.
  • Users can set specific milestones for each activity.
  • This creates a clear roadmap for achieving objectives.
  • The platform enables driving KOLs along a development continuum.
  • MSLs can track their progress using the platform.
  • This helps them stay on track and meet their milestones.
  • Using the platform results in more effective engagement with KOLs.
  • It also leads to stronger relationships with KOLs.

KOL Continuum

Paint the Picture of Development ► Show all of your KOLs have moved along the continuum and resulted in impactful relationships. This information allows MSLs to make informed decisions about how to best engage with their KOLs, and what activities are needed to move them along the continuum. By showing how KOLs have moved along the continuum, MSLs can demonstrate the progress that has been made toward establishing impactful relationships.

  • The KOL development continuum feature helps MSLs track the progress of KOL relationships in real-time
  • Provides a clear view of where each KOL stands in the development process
  • Allows MSLs to make informed decisions about engaging with KOLs
  • Helps determine what activities are needed to move KOLs along the continuum
  • Demonstrates progress made toward establishing impactful relationships.

ChatGPT Integration

Processing and Analyzing Medical Insights and Trends Using AI Models: TikaMSL™ employs AI models specifically trained in various therapeutic areas to process and analyze a wealth of medical insights and trends. This enables your MSL teams to extract valuable information from complex data sets, ensuring that you're well-informed and up-to-date in your engagements with KOLs. Converting Internally Gathered Insights into Actionable Items Through AI Processing: Our platform employs AI algorithms to transform internally gathered insights into actionable strategies. This intelligent processing helps MSLs identify the most relevant next steps in their engagement with KOLs, optimizing the value derived from these interactions.Measuring and Optimizing Engagement Impact: TikaMSL™ empowers you to measure and optimize the impact of your field medical team's engagement with KOLs. AI-driven analytics provide real-time feedback on the effectiveness of your strategies, enabling data-driven adjustments for enhanced outcomes.Utilizing Conversational AI for SOP Analysis: TikaMSL™ integrates conversational AI to analyze Standard Operating Procedures (SOPs). By evaluating SOPs, the platform determines the most suitable and efficient courses of action, streamlining your operational processes and ensuring alignment with best practices.

Advanced Reporting and Dashboards

Convey the impact of your team► Showcase the continuum of your KOLs, your timeline of impact, and the strategic imperatives being carried out by your field teams. With the platform's advanced reporting and dashboard capabilities, MSLs can create detailed reports that highlight the specific activities that have been carried out by their field teams. This includes information such as the number of meetings held with KOLs, the number of educational materials provided, and analytics on medical inquiry requests handled. By presenting this information in a clear and concise manner, MSLs can demonstrate the impact of their team's efforts and the value they bring to the organization. Additionally, the platform allows MSLs to show the strategic imperatives being carried out by their field teams. This includes information such as the KOLs that have been targeted, the KOLs that have been engaged, and the KOLs that have been retained.

A life cycle KOL management tool, where you can identify, manage and track the outcomes of your KOL engagement.

The medical, biotech and pharmaceutical markets are changing just as fast as modern technology is, creating opportunities for Medical Science Liaisons to gain valuable insights to target their Key Opinion Leaders. Adjusting to a shift includes the need to uphold reliability, accountability, and transparency with KOLs in order to be current with the ever-changing FDA compliance guidelines. Personalized interactions between a MSL and their KOL are essential to building a strong relationship and ensuring clarity for medical questions.

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TikaMSL is a simple-to-use platform for med affairs to manage the full lifecycle of KOLs

TikaMSL offers many advantages for the life science Medical Science Liaison:

    • Maintain and build solid relationships with KOLs utilizing advanced analytics
    • Provides complete visibility into the interactions with Key Opinion Leaders
    • Empowers MSLs to become more strategic with interactions and vital information
    • Be more productive by having real-time automated reports of customer data and presentations for internal stakeholders
    • User-friendly design and functionality to edit and update information, creating high utilization
    • Clarity and sound communication throughout the organization

Included features in TikaMSL provides various news, clinical studies, reports, dossiers and other key resources MSL’s need to stay up to date and on target through the interactive, innovative, and adjustable Clinical Asset Management Portal. The analytics platform uses real-time Business Intelligence in order to grow and maintain relationships with physicians and other opinion leaders in the medical field.

The BI software embedded in the TikaMSL enables both the MSL and the KOL to be well informed and aligned. Strategic objectives can be measured and tracked in order to build up pharmaceutical company Key Opinion Leaders and ensure accurate medical information is disseminated. We ensure customer information provided at the speed of business though our sales force automation. Tika aims to provide prescribers and opinion leaders with the actionable information they need through the convenience of a mobile device and/or web-based solution.

TikaMSL is a user-friendly, innovative KOL engagement planning platform that caters to the unique needs of an individual MSL through advanced analytics, recommendation engines, and AI. To learn more about how TikaMobile products can help your MSLs maintain better relationships with KOLs and generate real-time business intelligence, simply fill out our contact form below to get in touch with us.

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