CIO Review Names TikaMobile Top 10 in Life Science Technology Vendors

The Life Sciences industry is currently experiencing a seismic shift, majorly driven by considerable external factors. The prominent players in the landscape, who heavily relied on highly popular drugs, are now facing a setback in the game due to the expiry of patents on a large scale. Moreover, customers’ expectations have increased rapidly over the years, leading researchers to identify measures to uproot the causes of diseases rather than curing patients after they are victimized. All these factors have made way for an ultimate disruption in the distribution channels, while Clinical Research Organizations (CROs) are struggling to cope up with the revised regulatory compliances. In the wake of this scenario, CROs are adopting high-end technological advancements to bridge the gap between the demand and supply of cure options.
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CIO Review Names TikaMobile Top 10 in Life Science Technology Vendors

New York, NY (May 2019)— CIO Review, a leading magazine in enterprise tech, named TikaMobile Inc. as a top 10 vendor for life science technology. Tika’s cutting-edge software has earned this reputable distinction for its data-driven and immersive application for pharmaceutical and medical device companies.

To be named among the top 10 is tremendously exciting for TikaMobile, a cloud-based analytics CRM software provider for the life sciences industry. Tika’s ability to embed business intelligence into the CRM platform creates a powerful shift in advanced data accessibility for sales reps, pushing the boundaries in comparison to legacy CRMs.

Following Tika’s recognition, CIO sat down with TikaMobile’s founder and CEO, Manish Sharma to  inquire further about TikaMobile’s evolution in the business. “We have expanded our product line on the pharmaceutical side significantly by bringing tools for medical science liaisons and market access teams,” Sharma tells CIO Review. He also explains to CIO how and why Tika shifted from “traditional approaches.”

“It is hard to thank CIO enough for granting us this accolade, and we are honored to be featured. We are excited for the expansion of our product line and the ability to adapt with the life science industry,” Sharma states. Tika plans to introduce data lakes, artificial intelligence, machine learning technology to their next generation of innovative solutions.

To explore more about TikaMobile and what we have to offer, click here or email info@tikamobile.com.

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Titan Pharmaceuticals Selects Life Sciences Business Intelligence CRM Innovator, TikaMobile, to Empower its Sales and MSL Teams

NEW YORK, Feb. 11, 2019 (GLOBE NEWSWIRE) — TikaMobile, a premier cloud-based business intelligence  CRM provider for the life sciences industry, today announced that Titan Pharmaceuticals, Inc. has selected Tika’s BI/CRM platform to deliver real-time, actionable intelligence and interactive advanced analytics to its Sales and MSL teams. Titan is focused on the U.S. commercial relaunch of Probuphine® (buprenorphine) implant, its unique six-month maintenance treatment for Opioid Use Disorder (OUD).

With its unique ability to aggregate information and combine the functionality of disparate sales and marketing tools, TikaMobile will operate as Titan’s one-stop solution for its CRM and analytic needs. This will allow Titan to continue to strengthen its product launch process and leverage its Sales team to increase productivity and better drive revenue.  Titan’s MSL team will also have insights to better focus on KOLS to build stronger relationships and manage ongoing training initiatives with prescribers.

“We are pleased to be partnering with Titan as they work to change the medical landscape with their unique long-term maintenance treatment for opioid use disorder,” commented Manish Sharma, Chief Executive Officer and founder of TikaMobile. “Our advanced CRM and audience targeting capabilities will provide Titan with the intelligence and insights that their field reps need to increase their productivity, boost revenue generation and enhance the efficiency of their overall business practices.”

“Our field personnel appreciate the user-friendliness of the Tika system and the ability to view complex data in a simple and meaningful way,” said Titan’s EVP and Chief Commercial Officer, Dane Hallberg.  “We believe that Tika will provide our teams with a highly efficient way to identify opportunities, support our customers, and more-effectively manage our business in this competitive environment.”

About TikaMobile, Inc. 
TikaMobile, Inc. is the premier leader in cloud-based business intelligence and CRM sales enablement software for the global life sciences industry. By combining many disparate sales and marketing tools into a single easy-to-use application, while applying prescriptive, actionable analytics across the commercial organization, Tika is transforming and optimizing sales organizations for pharmaceutical and medical device companies. Tika is committed to innovation, product excellence, and customer success and works with organizations of all sizes. Headquartered in New York City, Tika has offices in the United States, Europe and India. For more information, visit www.tikamobile.com.

About Titan Pharmaceuticals
Titan Pharmaceuticals, Inc. (NASDAQ:TTNP), based in South San Francisco, CA, is a commercial stage company developing proprietary therapeutics with its ProNeura™ long-term, continuous drug delivery technology. The company’s lead product is Probuphine® (buprenorphine) implant, a novel and long-acting formulation of buprenorphine for the long-term maintenance treatment of opioid dependence. Approved by the U.S. Food and Drug Administration in May 2016, Probuphine is the first and only commercialized treatment of opioid dependence to provide continuous, around-the-clock blood levels of buprenorphine for six months following a single procedure. The ProNeura technology also has the potential to be used in developing products for treating other chronic conditions such as Parkinson’s disease and hypothyroidism, where maintaining consistent, around-the-clock blood levels of medication may benefit the patient and improve medical outcomes. For more information about Titan, please visit www.titanpharm.com.

Robert Thomas | TikaMobile, Inc.
(646) 650-5545 | rthomas@tikamobile.com

TikaMobile Announces Business Intelligence CRM Solution for Market Access Teams to Increase Coverage and Pull-through Performance of Sales Teams

New York, NY, December 6, 2018 (Globe Newswire) — TikaMobile, the premier leader in cloud-based business intelligence and CRM software for the global life sciences industry, announces the latest advancement to its innovative analytics CRM platform – TikaMarketAccess . TikaMarketAccess provides teams with critical, real-time intelligence and visibility into formulary timelines and strategy planning for pull-through success through a single, easy-to-use app that is available on phones, tablets and through the web. The app empowers payer teams to outperform competitors in the industry by forming and maintaining powerful relationships with payers, ultimately improving overall patient population coverage and access to innovative therapies.

Manish Sharma, founder and CEO of TikaMobile, explains: “Stakeholders at all levels require access to transparent and relevant data to quickly adapt and maintain a position of strategic advantage. Made expressly for Market Access and Reimbursement teams, TikaMarketAccess is a powerful mobile application that provides vital actionable business intelligence, enabling Market Access teams to cultivate strong relationships with payers and communicate key formulary information to their sales reps in real-time.”

TikaMarketAccess provides Market Access teams with the ability to manage contracts and pricing; create a  pipeline of payers; handle clinical requests and accepted response dates; analyze a comprehensive overview of competitor activity; gain insight into formulary plan coverage for different therapeutic groups; drill into specific plan details, including number of lives by plan or by state; and push real-time alerts to sales reps for formulary wins by location and physician.

With this new offering, Market Access teams now have the opportunity to overcome the legacy challenges in the industry – hunting around for disparate data, waiting days for information requests, relying on stale spreadsheets, etc. – by using technology that provides a single, easy-to-access source of real-time intelligence. TikaMobile provides its clients with the most innovative life sciences sales enablement technology that enables them to strategically and efficiently execute their product launches and sustained sales efforts. If you have any questions regarding this new technology, please email rthomas@tikamobile.com.

About TikaMobile, Inc.

TikaMobile, Inc. is the premier leader in cloud-based business intelligence and CRM software for the global life sciences industry. By combining many disparate sales and marketing tools into a single easy-to-use application, while applying prescriptive, actionable analytics across the commercial organization, Tika is transforming and optimizing sales organizations for pharmaceutical and medical device companies. Tika is committed to innovation, product excellence, and customer success and works with organizations of all sizes. Headquartered in New York City, Tika has offices in the United States, Europe and India.

For more information, visit www.TikaMobile.com.

Life Sciences Future Conference

October 29-30, 2018

TikaMobile is excited to announce that we sponsored the Life Sciences Future Conference, an event reflecting the rapidly-evolving landscape in life sciences, in Philadelphia, PA, October 29-30, 2018.

Manish Sharma, CEO and Founder of TikaMobile, served as the Moderator of the Reverse Pitches on the Presentation Stage each afternoon.

The Life Sciences Future Conference is an event designed by Life Sciences PA, an organization that represents the entire life sciences industry – medical device companies, pharmaceutical companies, investment organizations, research institutions, and myriad service industries that support the life sciences in Pennsylvania.

For more information feel free to contact us at info@tikamobile.com.

When and Where?

When: October 29-30, 2018
Where: Pennsylvania Convention Center; Philadelphia, PA
RSVP: events@tikamobile.com

 

TikaMobile – An Intuitive CRM Platform, Specifically Designed For The Life Sciences Industry

TikaMobile – An Intuitive CRM Platform, Specifically Designed For The Life Sciences Industry

September 12, 2018

TikaMobile is an intuitive CRM, business intelligence and advanced analytics platform built specifically to enable life sciences sales and medical affairs teams to be more data-driven and operate more strategically. Below is our recent interview with Manish Sharma, CEO and the Founder of TikaMobile:

Q: Who are TikaMobile’s customers?

A: We work with life sciences organizations of all sizes and all types, including pharma, biotech and medical device companies. Our technology is mobile-optimized, easy-to-use and designed around the day-in-the-life of the life sciences sales rep, sales manager, sales ops executive, Medical Science Liaison (MSL), payer team and C-suite. With real-time, actionable insights at their fingertips, commercial teams across the organization can break down their silos and collaborate, provide more value to their customers and drive more revenue.

Q: What makes Tika so unique?

A: Tika is designed specifically for the life sciences industry – pharma, biotech and medical device – and isn’t a “big brother” type CRM tool, where sales reps merely log activities, calls, visits, etc., just to get their managers off their backs. We provide real-time, actionable business intelligence to the sales reps, which makes them smarter, more strategic and more efficient in the field. For example, on average, Tika reduces rep pre-meeting planning time from 20 minutes to 2 minutes. This is very compelling for reps. In addition, the massive amounts of internal and external data that Tika pulls in provides sales managers and senior leadership with a wealth of information and intelligence that they previously did not have access to. This allows them to more strategically direct and communicate with their sales teams, as well as more easily provide reporting throughout the organization.

TikaMobile

Another important point is the user interface. Our technology has a mobile-first design and is easily used on-the-go through phones, tablets, as well as through internet browsers. Tika is intuitive, visually stunning and so user-friendly. This makes our utilization rates among sales reps very high – between 85% – 98%, compared to an industry average of ~20% for other CRM tools. The high utilization rate results in more efficient and strategic commercial teams, and it also means that more data is getting into the system to be shared and leveraged across the organization.

These are some of the things that make Tika so unique in the life sciences industry.

Q: Can you tell us about the pain points that life sciences companies are facing that Tika is addressing?

A: Many life sciences companies are struggling to improve their product launch results. Launching new pharma and medical device products have become increasingly challenging. In fact, Bain & Company recently reported that nearly 50% of launches over the past eight years have underperformed analyst expectations, and more than 25% have failed to reach even 50% of external revenue forecasts. It’s getting tough out there. Another challenge is the lack of actionable business intelligence. We all know that most organizations have a ton of data. But it’s difficult to turn that into actionable business intelligence for the field rep. Some reps are completely operating in the dark, and many reps would at least say that they could be more efficient, more strategic and closing more sales if they had more information about their prospects and customers. And lastly, sales managers and senior leadership lack the analytics necessary to create a strong feedback loop, to coach their sales teams, to correct current sales strategies and launch new sales efforts.

Tika addresses all of these challenges through its platform by pulling in massive amounts of disparate data, turning it into actionable business intelligence and presenting it in an intuitive, interactive interface that’s user-friendly and mobile-optimized. Some stats from our clients include:
• 72% of the reps reported increased efficiency in their territory
• 98% of managers believe they are more effective in managing reps and see significant ROI
• New reps ramp up in weeks, not months
• Average rep pre-meeting calling time is reduced from 20 minutes to 2 minutes
• Sales increased by 15% year-over-year

Equipping reps with critical, real-time information about their customers and prospects, and providing sales managers and senior management with real-time, advanced analytics, addresses many of the challenges I discussed and enables organizations to provide more value to their customers and close more business.

Q: How has Tika been helping life sciences organizations change their approach to selling?

A: Tika becomes the driving force behind an organization moving from an old-fashioned selling model that relies too much on relationships and involves too much guesswork, to a modern-day, data-driven approach that focuses on providing real value to customers. Tika’s platform provides the necessary data to allow organizations to more fully understand their customers and serve them better. It also enables reps to see where the real opportunities are. No guesswork. And it puts all of this information in one place. No toggling back and forth between multiple apps, no piecing together disparate data points. It’s all right there in the app.

In addition, Tika unifies various groups within an organization – Sales, Marketing, Leadership, Medical Affairs, etc. This also empowers organizations to adjust and course-correct their selling strategies. When the right hand knows what the left hand is doing, everything just operates better. The platform provides transparency and displays real-time information that unifies previously siloed groups. Everyone is better-informed, makes faster, more strategic decisions, and remains focused on providing value to the customer.

This is where the industry is going and Tika has created the industry’s next best practice. Tika’s technology is built with this in mind – a data-driven approach to providing real value to customers. The companies that use Tika’s platform become enabled to make this important shift that will lift their organizations to their next levels of success.

 

TikaMobile: Precision Tools for Smarter Life Sciences Sales

TikaMobile:
Precision Tools for Smarter Life Sciences Sales

August 14, 2018

In the wake of rising consumer demand, the life sciences sector today represents an ever-evolving ecosystem of new, as well as existing pharmaceutical and medical device products that create competitive pressures and leave sales representatives and entire organizations struggling to successfully position and differentiate their offerings. Legacy systems, silos, and processes that many life sciences companies contend with present barriers in the face of fast-paced changes and market trends buffeting the industry. The explosion of data has exacerbated the problem even more.

The application of modern, innovative systems that can integrate strategic planning, advanced customer segmentation, and targeting, as well as pull-through information from various sources–empowering sales organizations to operate smarter and deliver more value to their customers–would be a welcomed boon to the industry. TikaMobile, an information technology specialist headquartered in NYC, has answered this need by reimagining the technology ecosystem of life sciences sales organizations. They have tapped into the vast potential of IT and Big Data to build powerful analytics platforms that can form intuitive action plans for the effective sale and monitoring of pharmaceutical drugs and medical devices.

“We are working with innovative sales leaders around the world who are seeking to create an empowered, data-driven decision-making sales organization,” says Manish Sharma, co-founder, and CEO of TikaMobile. “Our collaboration with these change agents, along with our focus on user-centricity, mobile-first design, and insight-led technology, has enabled us to create a new sales model that empowers the life sciences companies of tomorrow.” The company’s Tika Pharma and Tika Device applications allow reps to access intelligence pertaining to the entire spectrum of physicians, accounts and health systems, to target prospects for specific products and even narrow down the ones most receptive to the message. TikaMobile has also created a realtime segmentation capability based on this profiling, which allows management to provide decision-making power into the hands of the sales teams. TikaMobile has built-in routing capability whereby reps can see which physician to visit in the right time slot.

From the onset, TikaMobile observed the need for a platform that could break down silos and give all users, from commercial teams to marketing to sales to medical affairs, the ability to create real-time insights on the go. For example, Tika’s medical affairs module, TikaMSL, allows medical science liaisons (MSLs) to profile and target KOLs, capture and log interactions, and manage all their medical assets such as clinical studies and medical information request forms produced by physicians or hospitals, all in a digital format. The MLS is able to track physician responses, enabling them to better align themselves with the demographic and to be strategic in their interactions.

“One of our specialties has become enabling companies with innovative therapies to create a brand new market, establish awareness for their products and take them on the journey to making their innovation the standard of care,” says Sharma.

TikaMobile has innovative partners in the pharmaceutical and the medical device space, with presence around the world. As the established tool of choice for a product launch and for sustained, modern-day sales enablement, the company has seen significant growth. In addition, with its focus on value-driven, user-centric design, the company is constantly innovating. On the horizon for Tika: embedded analytics and enabling integration with AI, Alexa, chatbots among others–creating an even smarter, digitally enabled life sciences sales organization.

 

SalesTechStar: TikaMobile Introduces Analytic CRM Platform for Medical Device National Account Teams

TikaMobile Introduces Analytic CRM Platform for Medical Device National Account Teams to Increase IDN Contract Performance

August 2, 2018

TikaMobile Introduces Analytic CRM Platform for Medical Device National Account Teams to Increase IDN Contract Performance

TikaMobile, the premier leader in cloud-based business intelligence and CRM software for the global life sciences industry, announces their new advanced analytics platform, TikaNAM, designed specifically for National Account Managers (NAM). With this solution, life science companies will now have an ability to manage their IDN relationships end-to-end in real-time, including targeting, contracting and pull-through on contract performance.

TikaMobile’s innovative technology collects massive amounts of data from multiple, disparate internal and external sources and cohesively applies best practices and analytics to give end-users exactly what they need to execute. This provides users the ability to segment IDNs, create a strategic plan, generate proposals, analyze how each product group is doing and track the performance of the IDN itself across different geographies. With all of this actionable information on a single platform, users can quickly generate what-if pricing scenarios on products and product bundles and instantly share these pricing proposals with their team. TikaMobile’s introduction of this collaborative and innovative solution enables national account teams, who represent multiple business units, to respond instantly to pricing queries from the field, addressing a long-standing problem faced by the industry.

“TikaMobile is proud to launch National Account Manager to provide companies in the medical device space with a powerful, user-friendly tool that expands insight and boosts collaboration,” said Manish Sharma, CEO and founder of TikaMobile. “National Account Manager solution enhances the strategic planning and execution capabilities across various silos. The immense speed of the platform and its mobile-first, user-friendly design enhances a team’s efficiency, which, in turn, increases revenues and profitability across the organization.”

Learn More About TikaNAM

 

TikaMobile Introduces Analytic CRM Platform for Medical Device National Account Teams to Increase IDN Contract Performance

NEW YORK, NY, August 1, 2018 (GLOBE NEWSWIRE)TikaMobile, the premier leader in cloud-based business intelligence and CRM software for the global life sciences industry, announces their new advanced analytics platform, TikaNAM, designed specifically for National Account Managers (NAM). With this solution, life science companies will now have an ability to manage their IDN relationships end-to-end in real-time, including targeting, contracting and pull-through on contract performance.

TikaMobile’s innovative technology collects massive amounts of data from multiple, disparate internal and external sources and cohesively applies best practices and analytics to give end-users exactly what they need to execute. This provides users the ability to segment IDNs, create a strategic plan, generate proposals, analyze how each product group is doing and track the performance of the IDN itself across different geographies. With all of this actionable information on a single platform, users can quickly generate what-if pricing scenarios on products and product bundles and instantly share these pricing proposals with their team. TikaMobile’s introduction of this collaborative and innovative solution enables national account teams, who represent multiple business units, to respond instantly to pricing queries from the field, addressing a long-standing problem faced by the industry.

“TikaMobile is proud to launch National Account Manager to provide companies in the medical device space with a powerful, user-friendly tool that expands insight and boosts collaboration,” said Manish Sharma, CEO and founder of TikaMobile. “National Account Manager solution enhances the strategic planning and execution capabilities across various silos. The immense speed of the platform and its mobile-first, user-friendly design enhances a team’s efficiency, which, in turn, increases revenues and profitability across the organization.”

If you have any questions regarding this new technology, its abilities and its key features, please email info@tikamobile.com.

About TikaMobile, Inc.
TikaMobile, Inc. is the premier leader in cloud-based business intelligence and CRM software for the global life sciences industry. By combining many disparate sales and marketing tools into a single easy-to-use application, while applying prescriptive, actionable analytics across the commercial organization, Tika is transforming and optimizing sales organizations for pharmaceutical and medical device companies. Tika is committed to innovation, product excellence, and customer success and works with organizations of all sizes. Headquartered in New York City, Tika has offices in the United States, Europe and India. For more information, visit www.TikaMobile.com.

Contact:
Rob Thomas, TikaMobile, Inc.
(646) 650-5545 | rthomas@tikamobile.com